Beta open grandma-friendly · 2-min setup

Private photo sharing for your family. Nothing else.

Share your kids' photos with grandparents, close family and friends, and only them. No Meta, no Google, no ads, no AI training. The people who love them most, closer than ever.

No ads, ever No AI training iOS + Android
Sofia · 14 months A mum, dad and toddler playing at the water's edge at dusk
L
Grandma Lúcia
just liked your new photos
❤️🥹😍

3 new photos of Sofia, shared with Grandma, Grandpa & Aunt Ana. Just them.

So simple, grandma sets it up herself

Set up in three steps.

No technical knowledge needed. The whole thing takes about two minutes.

STEP 1
Create a memory

A memory can be one child, a trip or a theme. Only the people you invite get in, and your photos are encrypted, never used for ads or to train AI.

STEP 2
Invite with a code

Send a 6-digit code. Family types it in, no email, no password, no forms.

STEP 3
Post & control

Everyone gets a gentle notification. You see who has access and can change or revoke it any time.

You decide who sees each photo, and what they can do with it.

Group the people you invite into circles (grandparents, close family, friends) and set what each circle can do: post, view, comment, download. Revoke anyone's access in a tap. Every change takes effect immediately, and access is tied to their device, not a link anyone can forward.

L
Grandma Lúcia
Grandparents · view, comment
C
Grandpa Carlos
Grandparents · view, comment
A
Aunt Ana
Close family · view, comment, download
M
Godmother
Access paused

Built so grandparents would actually use it.

No accounts. No passwords to forget. No feed full of strangers and ads to get lost in. Just the grandchildren, big and clear, with a button to send love back.

Why we built this

A photo of your child is a memory to you. To big platforms, it's training data and an ad profile.

Platforms like Meta and Google already use people's public content to train AI and build advertising profiles. (source) We don't think that's the price of staying close to family, so we built pouchie with no connection to any of it.

1 in 6
children affected by digital harm after parents shared their photos online
University of Southampton, 2025
+40%
rise in child identity theft between 2021 and 2024
FTC data
1,000+
photos of the average child online before their 5th birthday
AVG Internet Security study
Why not just use what you have?

The honest comparison.

You already share photos somewhere. Here's what that somewhere is actually doing with them.

Social media Messaging apps Cloud storage pouchie·
Photos never train AI
No ads or profiling
Per-person permissionslink-based
Screenshot blocking
Location data removed
Grandparents can use it

The promises big tech can't make.

Your photos never train AI models, ours or anyone else's.
Never used for advertising, targeting, or profiling.
Never sold to third parties. Ever.
GPS and EXIF metadata stripped before upload.
No third-party trackers or analytics in the app.
Plans

We're opening the beta.

These are the plans. Launch pricing is coming soon. Join the list and be among the first in, with early-bird terms.

Extended

Coming soon

  • Everything in Family
  • Unlimited viewers
  • Co-owners (both parents)
  • 200 GB storage
Join the waitlist

Join the beta waitlist

Leave your email and we'll let you know when it's your turn, with launch pricing.

No spam. Just the beta invite. Your email stays with us.

Questions

The things parents ask first.

Is pouchie available yet?

We're opening the beta gradually. Leave your name and email on the list and we'll let you know when it's your turn: invited families first, then everyone.

What will it cost?

There'll be a genuinely free plan (no ads, no compression) and paid plans for more storage and more people. Launch pricing arrives with the beta, and joining the list now gets you early-bird terms.

Do grandparents need to create an account?

No. You send a 6-digit invite code. They download the app, type it in, and they're viewing your photos. No email, no password, no forms. Access is tied to their device, not a shareable link.

Does it work on iPhone and Android?

Yes, both. pouchie is a mobile app (iOS and Android). This site is just to learn about it and join the beta list.

Are the photos really private?

They are. Your photos are encrypted and only shown to the people you invited to each moment. They're never sold, scanned, or used for ads or to train AI. And you can revoke anyone's access at any time, effective immediately.

What if someone tries to screenshot?

When someone opens a photo and tries to screenshot or screen-record, pouchie shows a warning instead of the image, on both iPhone and Android. Reacting with a heart is always allowed.

What do you mean "photos never train AI"?

pouchie runs on infrastructure with no connection to advertising networks. Your photos are stored privately and are never scanned, analysed, or used to train any AI model, ours or anyone else's.

Give your family the front-row seat they deserve.

Private by default. Free to start. Set up in two minutes.

Join the beta

No commitments · iOS + Android